Tommy Hilfiger launched its global brand ambassadorship with iconic tennis star Rafael Nadal for Tommy Hilfiger underwear, tailored and fragrance with a pop-up tennis event in Bryant Park. The 14-time Grand Slam winner challenged some of New York¹s best-dressed opponents in a one-of-a-kind, rapid-fire tennis competition, with a fun, sexy twist.

Each time a team scored a point their opponents removed a piece of clothing, eventually unveiling the new Tommy Hilfiger men’s and women’s underwear designs.

“Today’s event continues our tradition of bold, surprising campaigns and iconic ambassadors that celebrate our brand spirit and resonate with our consumers globally” said designer Tommy Hilfiger.

“I love how this event brings together fashion and sport with Tommy’s signature twist – it was the perfect way to kick-off my partnership with Tommy Hilfiger,” said Rafael Nadal.

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